NASCAR Fan Zone Entertainment by Dialed Action Sports
Dialed Action Sports brought high-flying energy to one of the biggest weekends in motorsports with an unforgettable series of BMX stunt show performances at the 2025 NASCAR Cup Series at Nashville Superspeedway. Over three days of fan festivities, our professional athletes delivered gravity-defying tricks, crowd-engaging commentary, and nonstop action to thousands of NASCAR fans in the Fan Zone.
This event marked the latest in Dialed Action’s growing presence in the motorsports entertainment market, building on past collaborations with NASCAR, Monster Jam, MotoGP, and the Red Bull Air Races. Nashville’s blend of Southern energy and racing tradition made it the perfect setting to showcase the excitement of BMX to a high-octane audience.
High-Flying BMX Action for Race Weekend Fans
As engines roared on the track, fans flocked to the NASCAR Fan Zone to catch Dialed Action’s BMX Bike Stunt Show, featuring a custom-built portable ramp and a rotating lineup of elite riders. The team performed multiple shows each day, including backflips, 360s, tailwhips, and other advanced tricks that left jaws on the floor. Between tricks, emcees kept the energy high with behind-the-scenes stories and messages about resilience, hard work, and the importance of staying active.
“Being part of a race weekend like this is an incredible experience,” said Chris Clark, Corporate Client Manager at Dialed Action and a former professional cyclist. “There’s a natural overlap between action sports and motorsports fans. They love the speed, the risk, and the showmanship—and that’s exactly what we bring.”
A Stronger Presence in the Motorsports Market
This year’s Nashville Superspeedway performance marks the second consecutive year Dialed Action has been invited by NASCAR to participate in its premier fan engagement programming. The continued partnership signals growing recognition of action sports as a dynamic addition to the motorsports event experience—offering promoters and sponsors a powerful way to activate space, engage fans, and enhance brand presence in high-traffic environments.
As Dialed Action expands beyond its roots in school assemblies and community festivals, its scalable stunt shows are now a go-to choice for major event organizers looking to deliver professional, turn-key experiences that resonate with live audiences and sponsor partners alike.
A Weekend to Remember
Despite scorching summer heat, fans turned out in force to watch Dialed Action’s performances throughout the event. With the Ally 400 Cup Series race headlining the weekend and a dramatic finish on the track, the atmosphere around the Fan Zone was electric—and our BMX athletes matched it trick for trick. Every landing, every crowd cheer, and every autograph session reinforced why live BMX entertainment belongs at events of this caliber.
“We’ve seen time and again that BMX can turn heads, stop foot traffic, and hold attention in ways few other attractions can,” said Clark. “Nashville was no exception. We’re proud to bring that energy to the NASCAR fanbase.”
Partner With Dialed Action Sports
Looking to add high-impact fan zone entertainment to your next race, fair, or stadium event? Dialed Action Sports offers customizable BMX stunt shows that combine elite performance, fan engagement, and scalable logistics. Whether you’re programming for a major league sports venue or a regional event, we deliver professional results with unforgettable impact.
A sincere thank you to NASCAR and the team at Nashville Superspeedway for the opportunity to be part of such a premier event. We look forward to returning to Music City in 2026.
